Advertising and Sales Promotion

Availability :
In Stock
₹ 262.50 M.R.P.:₹ 350 You Save: ₹87.50  (25.00% OFF)
  (Inclusive of all taxes)
₹ 0.00 Delivery charge
Author: Mishra & Harikumar
Publisher: Himalaya Publishing House
Edition: 1st Edition
ISBN-13: 9789352026197
Publishing year: 2021
No of pages: 226
Weight: 450 grm
Language: English
Book binding: Paperback

Qty :

no information available

In the later part of 1980s very many innovative practices emerged on the corporate scene. Human Resource Development (HRD) is one discipline which was assumed as a vital activity to develop the business in an organizations. Since then all most all business houses considered HRD as a big factor for success and established HRD wings in their organizations, formulated HRD policies and appointed HR personnel to implement these policies. During this period, to give a clear picture of HRD, voluminous literature was rolled out by published and written by great scholars. They tried and analyzed the and human Resource management (HRM)” as it is called today. The literature available on HRM is extensive. The learners at the entry level may feel it difficult to understand various dimensions HRM. As this subject is introduced at degree level in various universities, an attempt is made in this title to give an overview of HRM to be easily understood by these level students. Contents : Unit – 1 1. Human Resource Management – An Overview Unit – 2 2. Human Resource Planning 3. Recruitment 4. Selection and Placement Unit – 3 5. Training Unit – 4 6. Performance Appraisal 7. Wage and Compensation Unit – 4 8. Promotion 9. Transfer and Right-Sizing Unit – 5 10. Work Environment 11. Industrial Accidents and Industrial Safety 12. Morale 13. Grievance Unit – 6 14. Human Resource Development 15. Challenges Before HR Manager Slill Development