Applying Innovation

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Author: David O'Sullivan
Publisher: SAGE Publications Inc
Edition: 1st Edition
ISBN-13: 9781412954549
Publishing year: July 2008
No of pages: 424
Weight: 880 grm
Language: English
Book binding: Hardcover

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A step-by-step approach tapplying high-impact innovation principles in any organizationInnovation is an important force in creating and sustaining organizational growth Effective innovation can mean the difference between leading with a particular product, process, or service—and simply following the pack Innovation transforms mediocre companies intworld leaders and ordinary organizations intstimulating environments for employeesApplying Innovation combines the key ingredients from areas including innovation management, strategic planning, performance measurement, creativity, project portfolimanagement, performance appraisal, knowledge management, and teams toffer an easily applied recipe for enterprise growth Authors David OSullivan and Lawrence Dooley map out the main concepts of the innovation process inta clear, understandable framework—the innovation funnel Unlike other texts for this course, Applying Innovation goes beyond methodologies and checklists toffer an invaluable step-by-step approach tactually applying high-impact innovation in any organization using a knowledge management systems, whether for a boutique firm or one comprised of thousands of individuals Key Features: Adopts a practical approach toverseeing innovation that focuses on useful tools and techniques rather than on theory and methodologiesOffers student activities within the text for immediate application of key concepts, reinforcing retention and comprehensionTeaches students tbuild and apply effective innovation management systems for any organization successfully, regardless of the firms size or structure Intended Audience: Applying Innovation is designed for undergraduate and graduate courses such as Innovation Management, Project Management, Strategic Planning, and Performance Management in fields of business, science, and engineering This book appeals tinstructors whwant treduce the chalk and talk and increase the hands-on practicality of their courses in innovation management