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Creativity is abstract, and to be involved in it requires a lot of things. In order to make the best out of this book, I have divided the book into four sections. 1. Early signs of creativity, laying importance to childhood. 2. Happiness and Creativity Connect, observing creativity. 3. Application and importance of Creativity. 4. In order to develop a Creative Economy, we need philosophers like Socrates. Finally, we have included a popular case study 'Titanic – The Unsinkable'. The objective of the book is to develop Creative thinkers, developing one's full potential, good decision-making, cost efficiency in goods and services production, building a Spiral Economy, and analyzing events to developing strategies of Management and Measurement which will yield profits and purpose for all.....leading to a meaningful life. Contents - 1 The Call for Creating Value 2 Childhood 3 Fun at School 4 Talent 5 Four Pillars of a Meaningful Life 6 The Creative Moment 7 The Creative Process 8 Value Investing 9 Power of Creativity 10 Creative Approach 11 Creative Secret 12 Creative Potential 13 The Rockstar 14 Atomic Theory 15 Eureka 16 Madhurilata 17 Jump into the Fish Bowl 18 Logan 19 Silicon Valley Innovation Strategy 20 Spiral Economy 21 Pelican 22 MOOCs (Massive Open Online Courses) 23 Do It 24 DIY (Do It Yourself) 25 Theory of Black Holes 26 Creative Thinkers 27 Sabbatical 28 The Global Village 29 Financial Innovation 30 Design Thinking 31 Titanic: A Case Study 32 The Final Moments 33 Management Lessons 34 Raja Vidya 35 Creative Lessons 36 The Golden Age of Athens Case Study Colour Images Bibliography