B. Lee Artz (Ph.D., University of Iowa) is professor of media studies. He teaches courses in mass communication, media theory, international communication, and persuasion and social movements. Before coming to Purdue, Dr. Artz taught at Loyola University Chicago, the University of Iowa, and Stanford University. He has written numerous articles on media influence, cultural diversity and democratic communication for leading journals. His edited books include: Marxism and Communication: The Point is to Change It; The Media Globe: Trends in International Communication; Bring ‘Em On! Media and Politics in the Iraq War; The Globalization of Corporate Media Hegemony; Public Media and the Public Interest, Communication and Democratic Society; and Cultural Hegemony in the United States.
This text is the first to present cultural hegemony in its original form - as a process of consent, resistance, and coercion. Hegemony is illustrated with examples from American history and contemporary culture, including practices that represent race, gender and class in everyday life.
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