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Accessible, engaging, and informative, this text will help any social science student approach statistics with confidence. With a well-paced and well-judged integrated approach rather than a simple linear trajectory, this book progresses at a realistic speed that matches the pace at which statistics novices actually learn. Packed with global, interdisciplinary examples that ground statistical theory and concepts in real-world situations, it shows readers not only how to apply newfound knowledge using IBM® SPSS® Statistics, but also why they would want to. Spanning statistics basics like variables, constants, and sampling to t-tests, multiple regression, and factor analysis, it builds statistical literacy while also covering key research principles like research questions, error types, and results reliability. Readers will learn how to: Describe data with graphs, tables, and numbers Calculate probability and value distributions Test a priori and post hoc hypotheses Conduct Chi-squared tests and observational studies Structure ANOVA, ANCOVA, and factorial designs Supported by extensive visuals and a companion website with interactive demonstrations, author video, and practice datasets, this book is the student-focused companion to support learners through their statistics journeys.
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