Measuring Sex Stereotypes

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Author: John E Williams

Publisher: SAGE Publications Inc

Edition: Revised Edition

ISBN-13: 9780803938151

Publishing year: 1990-04-01

No of pages: 384 pages

Weight: 680 grm

Language: English

Book binding: Hardback


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An exploration of contemporary sex stereotypes and their prevalence in different cultures is provided in this volume. The authors surpass previous studies in three areas: their data covers thirty nations; they test both children and adults and they examine their findings from three theoretical perspectives - affective meanings, ego states and psychological needs. They also examine the practical implications of pan-cultural stereotypes. Since the publication of the original 1982 edition, new adult data from Singapore and Portugal have also been included. ... Read more Read less