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Operations strategic decisions are those that have long-term impact on the success of a firm and involve a substantial amount of capital. Operations strategic decision areas include facility location, product and service quality, innovation, capacity planning, technology choice, and designing a supply network. A cross-functional team must work to build appropriate strategic orientation thereby ensuring a competitive edge and sustainability of growth. This book comprises ten chapters that cover the key areas of operations strategy. It also includes nine case studies designed to draw the readers into the subject without intimidating them. With its application-oriented approach, this book is not only suitable for students but also for practitioners.
