The Business of Innovation

Availability :
In Stock
₹ 10,471.68 M.R.P.:₹ 12928 You Save: ₹2,456.32  (19.00% OFF)
  (Inclusive of all taxes)
₹ 0.00 Delivery charge
Author: Jay Mitra
Publisher: SAGE Publications Ltd
Edition: 1st Edition
ISBN-13: 9781446210802
Publishing year: April 2017
No of pages: 325
Weight: 750 grm
Language: English
Book binding: Hardback

Qty :

no information available

Moving beyond the narrow confines of a "how to" of innovation management, The Business of Innovation sets out to track, trace, and provide testimonies of innovation practice in small to large-scale organizations from countries around the world. Through a combination of contemporary economic and social theory, along with an array of practical examples from a wide range of sectors and industries, author Jay Mitra offers critical insight into how global innovation works, where it works, and most importantly, who makes it work, with an emphasis on innovative women. Suitable for postgraduate, doctoral, and MBA students on business management and innovation courses, as well as practitioners looking for a critical insight into the business of innovation.