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The concept of Entrepreneurial Studies has appreciably changed in nature and content over the years. It is no longer considered an assortment of all sorts of arbitrary facts and figures to choose from. Instead, it is now increasingly becoming more of a systematic, purposeful and objective study of a wide range of disciplines, cultural variances, value systems and environment around us. Entrepreneurial development and management has become to be recognized globally as the key to rapid and suitable economic development as well as the welfare and progress of mankind. Contents : 1. Introduction UNIT 1 : ENTREPRENEUR 2. The Entrepreneurial : Definitions and Concept 3. Entrepreneurial Traits, Characteristics and Skills 4. Classification of Entrepreneurs 5. Entrepreneur Vs Professional Managers 6. Women Entrepreneurs 7. Growth of Entrepreneurs 8. Nature and Importance of Entrepreneurs 9. The Entrepreneurship Culture UNIT 2 : ENTREPRENEURSHIP 10. The Concepts of Entrepreneurship 11. Theories of Entrepreneurship UNIT 3 : ENTREPRENEURIAL DEVELOPMENT 12. Entrepreneurship Environment 13. Entrepreneurship Development 14. Entrepreneurship Training 15. Institutions in Aid of Entrepreneurship Development UNIT 4 : PROJECTS MANAGEMENT 16. Project : Concept and Classification 17. Search for a Business Idea 18. Project Identification 19. Project Formulation 20. Project Design and Network Analysis 21. Project Report 22. Project Appraisal 23. Factory Design and Layout UNIT 5 : FINANCIAL ANALYSIS 24. Financial Analysis-An Input in Financial Appraisal 25. Ratio Analysis 26. Investment Process 27. Break-Even Analysis 28. Profitability Analysis 29. Social Cost-Benefit Analysis UNIT 6 : BUDGET AND PLANNING 30. Budgetary Control 31. Planning Process 32. Applicability of the Factories Acts UNIT 7 : SOURCES OF FINANCE 33. Sources of Development Finance 34. Project Financing 35. Institutional Finance to Entrepreneurs 36. Financial Institutions 37. Role of Consultancy Organisation UNIT 8 : QUALITY STANDARDS 38. Standardization 39. Quality Control UNIT 9 : MARKETING 40. Methods of Marketing 41. Marketing Channels 42. Marketing Institutions and Assistance 43. E-Commerce 44. Exploring Export Possibilities UNIT 10 : SETTING UP A SMALL ENTERPRISE 45. Location of an Enterprise 46. Steps for Starting a Small Enterprise 47. Selection of Types of Ownership Organisation 48. Incentives and Subsidies UNIT 11 : PROBLEMS 49. Problems of Entrepreneurship 50. Sickness in Small-scale Industries-Reasons and Remedies UNIT 12 : PROJECT WORK 51. Project Work 52. Successful Entrepreneurs
