Meena Bindra is a fashion entrepreneur and the founder of BIBA. Her book A Stitch in Time: The BIBA Story chronicles her journey of building one of India’s leading ethnic wear brands, highlighting her challenges, success, and insights into the fashion industry.
<p><strong data-start="350" data-end="386">A Stitch in Time: The Biba Story</strong> is an inspiring account of <strong data-start="414" data-end="477">the rise of Biba, one of India’s most iconic fashion brands</strong>. This book explores <strong data-start="498" data-end="591">the journey of its founder, struggles, innovations, and how Biba redefined Indian fashion</strong>. A must-read for <strong data-start="609" data-end="668">entrepreneurs, fashion lovers, and business enthusiasts</strong>, it provides valuable insights into <strong data-start="705" data-end="772">brand-building, resilience, and success in the fashion industry</strong>. <strong data-start="774" data-end="811">Buy online at an affordable price</strong> from <strong data-start="817" data-end="827"><a href="https://sriina.com/" target="_blank">Sriina</a></strong> and discover the story behind a brand that revolutionized ethnic wear. <strong data-start="899" data-end="911"><a href="https://sriina.com/" target="_blank">Shop now</a></strong> to explore the legacy and vision of Biba’s remarkable journey.</p>