David Longbottom and Alison Lawson are experienced academics and researchers specializing in marketing, business strategy, and market research methodologies. David Longbottom has extensive expertise in market intelligence, consumer behavior, and strategic decision-making. His work focuses on innovative research techniques that help businesses adapt to changing market conditions. Alison Lawson is a seasoned marketing professional with a strong academic background in business research and analysis. She has contributed significantly to the development of alternative market research methods that enhance business insights. Together, they provide valuable perspectives on market sensing and research strategies. ... Read more Read less
Buy Alternative Market Research Methods Market Sensing by David Longbottom and Alisn Lawson online at Sriina This book explores innovative techniques for understanding market trends and consumer behavior Ideal for researchers and professionals looking for practical insights in market sensing Sriina offers this book at an affordable price making it accessible to students and industry experts Shop now and enhance your market research knowledge with this essential guide Find the best deals and get quick delivery when you order from Sriina
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