e-Commerce

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Author: Shivani Arora
Publisher: TaxmannPublication Pvt Ltd
ISBN-13: 9789386635532
Publishing year: 01-Jan-17
No of pages: 248
Weight: 290
Book binding: Paperback

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Dr. shivani arora lives and practises the belief that we need to be aware of, assimilate and respond to the dynamics and challenges of e-era. With a doctorate in e-Commerce and more than 17 years of experience in teaching and research in the academic and business world, she is at present serving as Assistant Professor at Shaheed Bhagat Singh College, University of Delhi. She has authored three books and has to her credit more than 40 research publications including papers published in National and International journals. As a constant endeavour to enhance the knowledge, she has attended conferences in India, Europe, Canada and the United States of America. Her tryst with research, both in corporate and academics, made a strong foundation for her teaching career. She believes that research strengthens the ability and capability of a teacher to teach with conviction and passion. Her research is into three areas mainly e-commerce, Advertising and Social Networking. She is regularly invited as a resource person to various Colleges and Universities. She is a member of the Editorial Boards of many journals of repute.

<div>This book is a comprehensive &amp; authentic book on ‘e-Commerce’. This book aims to fulfill the requirement of students of undergraduate courses in commerce and management, particularly the B.Com. (Hons) Semester (III) Paper BCH 3.5 (a) Skill Enhancement Course (SEC-1) and CBCS of various Central Universities throughout India. The Present Publication is the Latest Edition, authored by Dr. Shivani Arora, with the following noteworthy features.The subject-matter is presented in simple, systematic method along with comprehensive explanation of the concept and theories underlying e-commerce.[Student-Oriented Book] This book has been developed, keeping in mind the following factors. Interaction of the author/teacher with his/her students in the class-room. Shaped by the author/teachers experience of teaching the subject-matter at different levels. Reaction and responses of students have also been incorporated at different places in the book. This book contains various current examples (Indian &amp; Global Scenarios), pictorial, tabular representation, additional readings, to equip the students with ample skills to enhance their performance. This book also contains a summary at the end of each chapter followed by review questions. Special emphasis has been given to the importance of Online Retailing and Demonetisation, in the growth of e-Commerce. Past examination questions of Delhi University have been given at the end of each chapter. ontents of this book is as follows. Introduction to E-Commerce Technology used in E-Commerce. E-Commerce Security and Controls.&nbsp; Web-Designing. E-Payment. Online Business Transactions. E-Retailing. Security and Legal Aspects of E-Commerce</div><div><br></div>