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In this competitive era, the organizations are always in look out for ideas, which can bring in business sustainability and business growth. Even a tiniest idea of process or product improvement can bring substantial benefits to any organizaion including MSMEs. Tapping creative ideas from the employees is a cost-effective approach. The book starts with the understanding the concept of employees' creativity and formation of strategy for involving the employees tapping for tapping their ideas. Contents - 1. Understanding Creativity 2. Understanding Employee Involvement 3. Our Employees are Our Gold Mine 4. Being Creative is Not So Difficult 5. Getting Ideas from Creative Minds 6. Platform to Harness Creativity 7. Ploughing Benefit from Employee Involvement