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The book on 'Introduction to Media Psychology' as per the revised syllabus of Semester II of F.Y.B.M.M. There is now more of an emphasis on Media Psychology and its intricacies apart from the basic concepts and modern trends in psychology. Media Psychology is a continuously evolving dynamic subject. The topics of psychological, developmental and social aspects of media are reflected upon. The book will try to make the students understand the use of media by different cultures, their understanding of it and its influence on them. The chapters are designed to be comprehensive and easy to read. Contents - 1. Evolution of Psychology 2. Role of Psychology in Media 3. Psychological Effects and Influence of Media 4. Developmental Psychological Issues with Respect to Media 5. Social Psychology of the Media