"Dr. Neeru Vasishth is a Professor at Janki Devi Memorial College, University of Delhi. She did her PhD from Jaipur University, M.Phil & M.Com. from Delhi School of Economics. Her areas of interest include various aspects of corporate behaviour like business organisation, management, communication, and ethics, in which she has also authored several books. She was awarded the Distinguished Teacher award in 2010 by Dr. A.P.J. Abdul Kalam Dr. Vibhuti Vasishth is an Assistant Professor at Kamala Nehru College, University of Delhi. She did her PhD. from the Department of Financial Studies & M.Com. from Delhi School of Economics. She has published many papers in her area of interest, which includes finance and behavioural sciences." ... Read more Read less
"A Comprehensive & Authentic Text Book on“Management Principles and Applications” For B.Com (Hons.)[Three Year (6-Semester)] under CBCS Programme throughout Odisha.
The book is also useful for other undergraduate courses in commerce and management of various Universities/Institute. Subject matter has been explained in simple and student-friendly language. Tables have been used for comparative study and understanding of the concepts. Each paragraph is distinctly numbered and starts with relevant background of the subject. Questions are framed keeping in mind comprehensive understanding of the concepts."
