Adit Chouhan is a Marketing Coach, Digital Marketer, Entrepreneur and Writer. His first start-up venture was Cornucopia Weekends Planner, and he has now founded clicks an effective and affordable digital marketing solutions agency, located in Pune. He enjoys teaching digital marketing to working professionals over the weekends.
No management school prepares a budding marketing professional for the real world. Most business courses end up offering only theoretical knowledge on marketing. Filling in this crucial gap, this book offers practical tips on marketing strategy, planning and execution. It is a quick guide to the hands-on approach of marketing as opposed to the hundreds of theoretical books available on the subject.