Kelly McBride is a writer, teacher, and one of the country's leading voices when it comes to media ethics. The world’s largest newsrooms, including the New York Times, the Washington Post, CNN, NPR and the BBC, frequently seek her advice for internal decisions and quote her expertise in their stories. On the faculty of the Poynter Institute since 2002, she currently runs the Ethics Department and the Reporting, Writing and Editing Department. She is also the director of Poynter’s Sense-Making Project, a Ford Foundation initiative examining the transformation of journalism from a profession for a few to a civic obligation of many, the values of the Fifth Estate, and the effects of technology on democracy. Kelly was lead writer on ESPN’s Poynter Review Project. She is co-editor with Tom Rosenstiel of The New Ethics of Journalism: Principles for the 21st Century (SAGE, 2013), which features essays by 14 thought leaders. ... Read more Read less
The New Ethics of Journalism: A Guide for the 21st Century by Kelly McBride and Tom Rosenstiel provides an authoritative and practical book on Poynter's "green light" process in ethical decision making for journalists and journalism students. The work will include chapters on the roles and responsibilities of journalists (e.g., values, newsroom culture, decision making models), the landscape (e.g., owners, audiences, economics, citizens), and pressure points (e.g., accuracy, conflicts of interest, bias, and coverage of vulnerable people). In addition, the work will include a variety of case studies: "raw," workshop style, deconstructed, and in dialogue. ... Read more Read less