Theorizing Communication

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Author: Robert T Craig
Publisher: SAGE Publications Inc
Edition: 1st Edition
ISBN-13: 9781412952378
Publishing Year: May 2007
No. of Pages: 544
Weight: 960 grm
Language: Unknown
Book Binding: Paperback

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Theorizing Communication: Reading Across Traditions is the first collection of primary-source readings built around the idea that communication theory is a field with an identifiable history and has developed within seven main traditions of thought-the rhetorical, semiotic, phenomenological, cybernetic, sociopsychological, sociocultural, and critical traditions These seven traditions are seen as such when looking at the works of communication theorists within the larger idea that conceptions of communication are socially and historically situated and that theories arise when scholars work tmake sense of problems or difficulties that are encountered with their sociocultural environments The readings have been chosen sas tstimulate discussion about the idea of traditions as well as tprovide grounding in key concepts necessary tthe exploration of particular traditions This collection is designed tmove student readers beyond thinking that theories are something that simply exist and can or cannot be applied In addition tshowing the history of each tradition, the selected readings alshighlight contemporary interpretations, new directions, and/or hybrid approaches Significant original introductions help texplain, locate, and complexity the readings Each unit ends with suggested further readings as well as in-depth projects that help students apply and extend the units key ideas The volume is designed for a masters or an upper division undergraduate level communication theory class, but alshas relevance for others whare interested in understanding the history and diversity of approaches taken ttheory in the communication discipline It can be used as a stand-alone text or tsupplement a standard textbook ... Read more Read less