Categories: Business

Fundamentals of Entrepreneurship (ODISHA)

₹286.15 M.R.P.:₹ 295.00 You Save: ₹8.85  (3.00% OFF)
<p>"A Comprehensive Textbook on “Entrepreneurship”for B. Com [H], [Three Years (6 Semesters)], under CBCS Programmeof various Universities throughout Odisha.</p><p>Highlights : It has been written in a simple &amp; lucid language which is easy to comprehend and learn. Case studies &amp; ’To do Exercises’ have been included at the end of each chapter, to enable students to explore and identify the practical aspect of Entrepreneurship&nbsp;</p><p>This&nbsp; book will not only help the students to secure good marks for themselves, but will also be a boon for any aspiring &amp; budding&nbsp; Entrepreneur</p><p>After having gone through the book, the reader will be able to identify his/her hidden potential through personal SWOT analysis and would be well versed with the business world</p><p>Students/Readers would learn the methodology and modalities of setting up small business ventures &amp; ways and methods of arranging and managing finances</p><p>The book also contains the method of Appraising a Project, Writing a Project Report, making a Feasibility Study and contains the much needed formats of Business Proposals</p><p>The various case studies and the brief sketches of the successful Entrepreneurial stories of Women Entrepreneurs, Dalit Entrepreneurs and Young Entrepreneurs, would certainly boost the Morale &amp; provide motivation to students to become Entrepreneur</p><p>The Book covers the latest trend in the various types of Entrepreneurships that are known till now</p><p>Above all, the Book encourages Entrepreneurship, which the Indian economy needs today, so that the problems of unemployment and under-employment can be overcome"</p><div><br></div>

Fundamentals of Computer Application in Business (ODISHA)

₹383.15 M.R.P.:₹ 395.00 You Save: ₹11.85  (3.00% OFF)
<div>"A comprehensive and authentic text book on“Fundamentals of Computer Applications in Business”for B.Com (Hons.): Three Year (6-Semester) CBCS Programmeof various Universities throughout Odisha.</div><div>The objective of the book is to impart computer skills and knowledge to commerce students and to enhance their understanding of information technology tools in handling the business operations.</div><div>Salient Features</div><div>Provides indepth understanding of the computer concepts in student friendly manner.Diagrams and illustrations are given to enhance comprehension of various concepts and system of computers.A chapter has been added to illustrate applications of Excel in business.</div><div>Summary and review questions at the end of each chapter for evaluating the understanding of the concept."</div>

Business Organisation & Management | B.Com. | UGCF

₹359.45 M.R.P.:₹ 395.00 You Save: ₹35.55  (9.00% OFF)
<p>"The book gives fundamental clarity on the following: Evolution of Management Apprehend its Effect on Future Managers. How Organisations&nbsp; Adapt to Uncertain Environments. Decipher Decision Making Techniques. This book helps the reader in getting an insight into the entrepreneurship aspects. This book aims to fulfil the requirement of students of undergraduate courses in commerce and management, particularly the following: Paper BC-DSC – 1.1 | Semester – I | Core Based on Undergraduate Curriculum Framework (UGCF) for the University of Delhi. Non-Collegiate Womens Education Board (NCWEB). School of Open Learning (SOL) of the University of Delhi. Various Universities throughout India. This book will also be helpful to any aspiring &amp; budding Manager or Entrepreneur.</p><div><br></div>

HIDING IN THE BATHROOM

₹1,099.00 M.R.P.:₹ 1,099.00 You Save: ₹0.00  (0.00% OFF)
From the marketing guru and host of the popular podcast Hiding in the Bathroom, a breakthrough introverts' guide that broadens the conversation sparked by Quiet and moves away from the 'Lean In' approach, offering wisdom and practical tips to help readers build strong relationships and achieve their own definition of professional success.Most ambitious people believe that reaching the peaks of success means being on 24/7—tirelessly networking, deal-making, and keynoting conferences. This is nonsense, says Morra Aarons-Mele. As an eminent entrepreneur with a flourishing business and a self-proclaimed introvert with lots of anxieties, Morra disagrees with the notion that there’s only one successful 'type': the intense, super social, sleep-deprived mover and shaker, the person who musters endless amounts of 'grit.' Hiding in the Bathroom is her antidote for everyone who is fed up with feeling like they must always 'lean in'—who prefer those moments of hiding in the bathroom to constantly climbing the ladder or working the room.

HIDING IN THE BATHROOM

₹699.00 M.R.P.:₹ 699.00 You Save: ₹0.00  (0.00% OFF)
From the marketing guru and host of the popular podcast Hiding in the Bathroom, a breakthrough introverts' guide that broadens the conversation sparked by Quiet and moves away from the 'Lean In' approach, offering wisdom and practical tips to help readers build strong relationships and achieve their own definition of professional success.Most ambitious people believe that reaching the peaks of success means being on 24/7—tirelessly networking, deal-making, and keynoting conferences. This is nonsense, says Morra Aarons-Mele. As an eminent entrepreneur with a flourishing business and a self-proclaimed introvert with lots of anxieties, Morra disagrees with the notion that there’s only one successful 'type': the intense, super social, sleep-deprived mover and shaker, the person who musters endless amounts of 'grit.' Hiding in the Bathroom is her antidote for everyone who is fed up with feeling like they must always 'lean in'—who prefer those moments of hiding in the bathroom to constantly climbing the ladder or working the room.

STEWARDS OF THE MARKET

₹3,404.00 M.R.P.:₹ 3,404.00 You Save: ₹0.00  (0.00% OFF)
The financial crisis of 2008 led to the collapse of several major banks and thrust the U.S. economy into the deepest recession since the Great Depression. The Federal Reserve was the agency most responsible for maintaining the nation’s economic stability. And the Fed’s Open Market Committee was a twelve-member body at the epicenter, making sense of the unfolding crisis and fashioning a response. This is the story of how they failed, learned, and staved off catastropheDrawing on verbatim transcripts of the committee’s closed-door meetings, Mitchel Abolafia puts readers in the room with the Federal Reserve’s senior policymaking group. Abolafia uncovers what the Fed’s policymakers knew before, during, and after the collapse. He explores how their biases and intellectual commitments both helped and hindered as they made sense of the emergency. In an original contribution to the sociology of finance, Stewards of the Market examines the social and cultural factors that shaped the Fed’s response, one marked by missed cues and analytic failures but also by successful improvisations and innovations.Ideas, traditions, and power all played their roles in the Fed’s handling of the crisis. In particular, Abolafia demonstrates that the Fed’s adherence to conflicting theories of self-correcting markets contributed to the committee’s doubts and decisions. A vivid portrait of the world’s most powerful central bank in a moment of high stakes, Stewards of the Market is rich with insights for the next financial downturn.

GUARANTEED TO FAIL

₹499.00 M.R.P.:₹ 499.00 You Save: ₹0.00  (0.00% OFF)
A comprehensive and well-written study of the role played by Fannie and Freddie in the events leading up to the financial crisis [of 2008] ... This book is timely as well as insightful and will be an influential contribution to the debate on the role of government-sponsored enterprises.'- Raghuram G. Rajan author of Fault Lines: How Hidden Fractures Still Threaten the World Economy The financial collapse of Fannie Mae and Freddie Mac in 2008 led to one of the most sweeping government interventions in private financial markets in history. The bailout has already cost American taxpayers close to $150 billion and substantially more will be needed. The U.S. economy - and by extension the global financial system - has a lot riding on Fannie and Freddie. They cannot fail yet that is precisely what these mortgage giants are guaranteed to do. How can we limit the damage and avoid making the same mistakes in the future? Guaranteed to Fail explains how poorly designed government guarantees for Fannie Mae and Freddie Mac led to the debacle of mortgage finance in the United States weighs different reform proposals and provides sensible practical recommendations. Despite repeated calls for tougher action Washington has expanded the scope of its guarantees to Fannie and Freddie fuelling more and more housing and mortgages all across the economy. This book unravels the dizzyingly immense highly interconnected businesses of Fannie and Freddie. It proposes a unique model of reform that emphasizes public-private partnership one that can serve as a blueprint for better organizing and managing government-sponsored enterprises like Fannie Mae and Freddie Mac. In doing so Guaranteed to Fail strikes a cautionary note about excessive government intervention in markets. It is a note that is as relevant in India and this special edition includes a chapter on government-sponsored enterprises which in the light of what happened to UTI's flagship scheme US-64 shows the possible repercussions of such interventions.

END OF FASHION

₹799.00 M.R.P.:₹ 799.00 You Save: ₹0.00  (0.00% OFF)
The time when 'fashion' was defined by French designers whose clothes could be afforded only by elite has ended. Now designers take their cues from mainstream consumers and creativity is channeled more into mass-marketing clothes than into designing them. Indeed, one need look no further than the Gap to see proof of this. In The End of Fashion, Wall Street Journal, reporter Teri Agins astutely explores this seminal change, laying bare all aspects of the fashion industry from manufacturing, retailing, anmd licensing to image making and financing. Here as well are fascinating insider vignettes that show Donna Karan fighting with financiers,the rivalry between Ralph Lauren and Tommy Hilfiger, and the commitment to haute conture that sent Isaac Mizrahis business spiraling.

DO COOL SH*T

₹399.00 M.R.P.:₹ 399.00 You Save: ₹0.00  (0.00% OFF)
Miki Agrawal is a real piece of work. It turns out that so are you. Once you read her high-energy book, you might be able to embrace the gifts you already have and go take advantage of them.”  —Seth Godin, author of The Icarus DeceptionIs it possible to make a career out of something you love How do you march through life with a purpose and get the most out of every second Miki Agrawal, entrepreneur, angel investor, and cool-sh*t-doer, has figured it out and she will show you how.In Do Cool Sh*t, she shares her adventures in entrepreneurship and life, from learning to step out of her comfort zone in a foreign country to achieving her dream of playing soccer for the New York Magic to partnering with Tony Hsieh of Zappos to launch her dream business. Now, Miki shows you how to start a business, fund it on a shoestring budget, gather the perfect group to brainstorm a business plan, test a product, get great (free) press coverage, and more—all while living a life to be proud of.She reminds you that it’s cool to care and to be proactive; it’s cool to mess up; it’s cool to work your butt off on something that is meaningful; and it’s cool to keep trying when the odds are stacked against you.

Business Organisation & Management by V.S.P Rao

₹409.50 M.R.P.:₹ 450.00 You Save: ₹40.50  (9.00% OFF)