The liberalization trend sweeping across the world has been making the business environment increasingly global for domestic firms. An understanding of the global business environment is, therefore, necessary for business strategy formulation. An overwhelming feature emerging global business environment is the impact of the forces emanating from the economic liberalization. This book, therefore, starts with an analysis of the business and proceeds to discuss topic like WTO and liberalization, global tranding environment and trade, international investment and MNCs, global competitiveness of nations and globalization, political and regulatory environment, social/cultural and demographic environment, technological and natural environments, international organizations etc. This book, written in a lucid and succinct style, will be very useful to the teachers and students of Management, Commerce and Economics and managers and entrepreneurs. A number of illustrative boxes, tables and diagrams make this book very interesting and appealing. It also has 11 cases which provide insight in to different dimensions of the global business environment. Contents : 1. Global Economy : Characteristics and Issues 2. An Overview of Business Environment 3. Environmental Analysis and Forecasting 4. International Trading Environment 5. Economic Integration and Cooperation 6. Gatt/Wto and Global Economic Liberalisation 7. Global Trade 8. International Investments 9. Multinational Corporations 10. Globalisation 11. Global Competitiveness 12. Political and Regulatory Environment 13. Social/Cultural and Demographic Environment 14. Technological and Natural Environment 15. Some Social Issues in International Business 16. International Organisations 17. Global Economic Crises

The whole text has been restructured and modified, information has been updated throughout, many contemporary live examples and explanations have been added and the scope of a number of chapters has been enlarged. Three new chapters, viz., Social, Environmental and Economic Responsibilities of Business, Environmental Analysis and Diagnosis, and Knowledge Management have been added. Contents - 1. Strategic Management: An Introduction 2. Mission, Objectives and Social Responsibility 3. Social, Environmental and Economic Responsibilities of Business 4. Corporate Governance 5. Business Environment 6. Environmental Analysis and Diagnosis 7. SWOT Analysis and Strategy Formulation 8. Strategy Implementation 9. Strategy and Structure 10. Strategy Evaluation and Control 11. Portfolio Strategy 12. Competitive Analysis and Strategies 13. Corporate Level Generic Strategies 14. Business Growth 15. Mergers and Acquisitions 16. Turnaround Management and Corporate Restructuring 17. Globalisation 18. Functional Strategies 19. Knowledge Management 20. Management of Change

The concept of ‘Entrepreneurial Studies’ has appreciably changed in nature and content over the years. It is no longer considered an assortment of all sorts of arbitrary facts and figures to choose from. Instead, it is now increasingly becoming more of a systematic, purposeful and objective study of a wide range of disciplines, cultural variances, value systems and environment around us. Entrepreneurial development and management has come to be recognised globally as the key to rapid and sustainable economic development as well as the welfare and progress of mankind. More so, it is the entrepreneurs who have been largely instrumental in forming a strong link between agriculture and industry. Indeed, the entrepreneurs with their vision and innovative qualities lay down a strong foundation for sustainable growth, be it the industry, agriculture, trade or the service sectors. Moreover, sustainable growth is most conducive for a healthy society, i.e., an entrepreneurial society. Successful new business ventures and economic development do not just happen. They are the result of the combination of right environment, planning, effort, and innovation. And this right mix can only be achieved by the entrepreneurs. They provide a clear blueprint for stimulating research, technology, finance to help promote matured enterprises. At the same time, they enrich the eco-system and give a boost to economic growth. Economic growth refers to an increase in a country’s production or income per capita, with economy’s total output of goods and services being measured by Gross National Product (GNP). At the present juncture, the country needs much more than growth. Economic development, on the other hand, goes beyond economic growth to include changes in output, distribution and economic structure, which may affect such things as improvement in material well-being of the poor, technical breakthrough, increase in economic activities, increase in the educational level and improvement in health. Literature on entrepreneurship development and management has been growing in recent years. Though there have been numerous articles in various journals on entrepreneurial development, especially in India and quite a few edited books containing articles on different aspects of the subject by different authors, there remains an imbalance in the coverage of topics. It is, therefore, no exaggeration to say that there has not been a single comprehensive book on the subject, explaining, analysing and assessing the various aspects of the subject. This book is intended to help evolve a perspective of development of the vital sectors of the national economy and furnish the much-needed information on this subject. The purpose of the book is to describe the essential features of an entrepreneur and entrepreneurship to provide a sense of direction for planners and policymakers, on the one end, and the merging crop of young entrepreneurs, both men and women, educated, uneducated, professional and non-professional, to reap immense benefits and decide the future course of action, on the other. Contents - 1. Introduction Unit I : Foundations of Entrepreneurship Development 2. The Entrepreneur 3. The Concept of Entrepreneurship 4. Nature and Importance of Entrepreneurs 5. Characteristics and Qualities of Entrepreneur 6. Theories of Entrepreneurship 7. Entrepreneurial Environment 8. Entrepreneurial Culture Unit II : Types and Classification of Entrepreneurs 9. Types and Classification of Entrepreneurs 10. Intrapreneurs – Concepts and Development of Intrapreneurship 11. Women Entrepreneurs 12. Social Entrepreneurship 13. Entrepreneurial Development Programme Unit III : Entrepreneur Project Development and Business Plan 14. Business Idea and Opportunities 15. Idea Generation 16. SWOT Analysis 17. Creating Entrepreneurial Venture 18. Business Planning Process 19. Methods of Marketing 20. Project Financing 21. Risk Management Unit IV : Venture Development 22. Steps Involved in Starting of Venture 23. Institutional Support to an Entrepreneur 24. Marketing Channels 25. New Trends in Entrepreneurship

Business policy and Strategic Management (Text and Cases) is the new addition, to the newly emerging area in Management Discipline. The book has been written with a good investment of effort by optimally utilizing the experience capital so as to yield maximum result for the good of management students, business executives and public administrators. Most of the issues have been discussed, analysed and thrashed out in Indian context so as to make them intelligible to an average India student and executive. The book contains four parts: Part I deals with strategy formulation in which one chapter has been devoted exclusively to the evolution of Strategic Management; Part II deals with Strategy Implementation in which special emphasis has been laid on environmental analysis and scanning, organizational structure and Strategy, technology, leadership and resource deployment. Part III highlight the mechanics of evaluation and control apart from focusing in a substantial manner on International Strategic Management which has become the core issue at present both in developing and developed countries. Part IV contains case studies which have been carefully chosen to give exercise to young and experienced executives to tackle different business issues relating to strategic management. The book will prove extremely useful to the students preparing for MBA programme and competitions, business executives in taking strategic decisions and the government which is interested in providing effective governance. Contents : Part I : Strategy Formulation 1. Business Policy : An Overview 2. Strtegic Management A Conceptual Analysis 3. Corporate Planning 4. Evolution of Strategic Management 5. Mission, Objectives and Goals Part II : Strategy Implementation 6. Strategy and Structure 7. Environmental Analysis 8. SWOT Analysis 9. Strategic Analysis 10. Strategic Choices 11. Implementing Strategy and Organisational Structure 12. Strategy, Technology Leadership and Resource Development Part III : Strategy Evaluation and Control 13. Evaluation and Control of Strategy 14. International Strategic Management - I 15. International Strategic Management - II Part IV : Case Studies

The overwhelming response from students and faculty members to the first edition of “Business Policy and Strategic Management” has pushed me to the Second edition. A new reading material “Corporate Social Responsibility and Performance: A Case of Canara Bank” has been include at the end of third chapter. A Case of Tata Refractories Ltd. And several Indian companies which have turned global specialists in turnaround are incorporated along with the 13th Chapter. Four new cases on Indian Railway, Vaigai Oils Ltd., Aravind Eye Hospital and Infosys are included in this edition in response in response to the requests from a section of faculty members. The latest question paper on Strategic Management of Anna University is included at the end for the benefit of students. Contents : 1. The strategic Management 2. Mission and Goals 3. Corporate Government and Social Responsibility 4. External Environment 5. Porter’s Five Forces Model and Strategic Groups 6. Competitive Advantage: Resource, Capabilities and Core Competencies 7. Internal Scanning: Organizational Analysis 8. Strategy Formulation: Situation Analysis 9. Strategy Formulation: Corporate strategy 10. Strategy Formulation: At the business Level 11. Strategy Formulation: Functional Strategy 12. Strategy in Global Environment 13. Building and Restructuring the Corporation 14. Strategy Choice and Balanced Scorecard 15. Implementation of Strategy: Designing Organizational Structure to Strategy 16. Designing Strategic Control System: Matching Control and Structure to Strategy 17. Matching Structure and Control to Strategic 18. Implementation of Strategic Change: Politics, Power and Change 19. Techniques of Strategic Evolution and Control 20. Strategic Issues in Managing Technology and Innovation 21. Strategic Issues in Entrepreneurial Ventures and Small Businesses 22. Strategic Issues in Not-for-profit Organization Cases Case Study – What it is? Illustrative Case – Robinhood Canara Bank Coffee Board in Liberalized ERA ITC LTD. PSPD-UNIT KOVAI A Case Study of Indian Railways Vaigai Oils Infosys and Narayana Murthy Dr. Venkatasamy of Aravind Eye Hospital

The sixth revised edition of 'Strategic Management' has been brought out in response to the changes in the syllabus of various Universities in the wake of environmental changes. A new chapter on 'New Business Models and Strategies for Internet Economy' and two cases on Kiran Mazumdar Shaw and Hindustan Lever Limited are included. The cases of Canara Bank and Arvind Eye Hospital are updated till date. New reading materials on merger, acquisition, takeover, restructuring, turnaround, recent amendments of Company Law, corporate social responsibility and the emerging e-commerce companies are incorporated in suitable chapters. The latest University question papers of Anna University are included for the benefit of students. Contents : 1. The Strategic Management Process 2. Mission and Goals 3. Corporate Governance and Social Responsibility 4. External Environment 5. Porter's Five Forces Model and Strategic Groups 6. Competitive Advantage: Resources, Capabilities and Core Competencies 7. Internal Scanning: Organizational Analysis 8. Strategy Formulation: Situation Analysis 9. Strategy Formulation: Corporate Strategy 10. Strategy Formulation: At the Business Level 11. Strategy Formulation: Functional Strategy 12. Strategy in Global Environment 13. Building and Restructuring the Corporation 14. Choice of Strategies and Balanced Scorecard 15. Implementation of Strategy: Designing Organizational Structure 16. Designing Strategic Control Systems 17. Matching Structure and Control to Strategy 18. Implementation of Strategic Change: Politics, Power and Change 19. Evaluation and Control of Strategy 20. Strategic Issues in Managing Technology and Innovation 21. Strategic Issues in Entrepreneurial Ventures and Small Business 22. Strategic Issues in Non-for-profit Organizations 23. Role of Technology and Knowledge Management 24. New Business Models and Strategies for Internet Economy Cases References Syllabus/University Questions

Business policy is relatively a new concept in the history of management literature. It monitors managerial behaviour in terms of decision-making throughout the organizational hierarchy. It specifies the manner in which a firm should deploy its resources, overcome competition, exploit opportunities and minimize threats. By providing a unified theme for all activities, it facilities management to optimize enterprise effectiveness. In the present century, due to the unprecedented pace of S & T changes, business environment has become more hostile and uncertain than before. Consequently, organizations are finding it difficult to fulfill their mission. In such an environmental dilemma, the Darwinian maxim, the survival of the fittest will hold good too for the business organizations. Therefore, there is every reason to believe that not only survival but growth and development of business enterprise, too, is intimately linked with dynamism and pragmatism of its policies. This requires that the top brass of the organizations should be well-versed with this important tool of management. Contents : 1. Business System 2. Business Planning 3. Business Policy − Conceptual Analysis 4. Business Policy Related Aspects 5. Objectives of Business 6. New Economic Policy 7. Major Macro Policies 8. Organisational Structural Issues 9. Behavioural Policies 10. Personal Policies 11. Marketing Policies 12. Production / Operations Policies 13. Finance Policies 14. Social Responsibilities of Business 15. Social Accounting and Social Audit 16. Business Ethics 17. Corporate Strategy: Functions and Importance 18. Strategic Decision Making 19. The Strategist 20. Environment Analysis 21. Analysis of Organisational Resources 22. Selection of Strategic Alternatives 23. Total Quality Management 24. Business Process Re-Engineering and Enterprise Resource Planning 25. E-Commerce and Policy Implications 26. Multinational Corporations 27. Strategy Formulation 28. Strategic Implementation 29. Strategic Evaluation 30. Managing Strategic Change 31. Strategic Management in Non-Profit Organisations

Globalisation of business has become the order of the day, a paradigm of business, a pattern, a vision of business in a global perspective, which is the theme of all business conferences today. The subject is, however, indistinctly defined. We have made an attempt to decipher the term globalisation and the various elements pertaining to it. Many countries on the globe, including the centrally planned communist countries have currently attained a transformation to integrate themselves with the global economy. India could not resist such a strong current which gripped the global business environment, and hence a liberalisation process has been initiated in recent years. We have examined all such areas where liberalisation has been strongly introduced. How far could these efforts bear fruit Strategic management is the basic approach in the global business, and hence this book has attained tremendous importance for the global managers who are involved for the global managers who are involved in strategic management. The concept of strategic management is fairly examined here which widened the scope and utility of this work 'Globalisation, Liberalisation and Strategic Management'. The students and readers of business environment, business policy, strategic management, commerce and management would find this work very much utility oriented as well. Contents : Part I - LIBERALISATION AND GLOBALISATION OF BUSINESS AND ITS ENVIRONMENT 1. An Introduction to Globalisation of Business 2. Liberalisation for Globalisation 3. Government and Business 4. Liberalisation vis-a-vis Licensing 5. Industrial Policy Resolutions and Liberalisation 6. Small Industries Sector in a Global Perspective 7. Focus on Multinational Corporations 8. Indian Business Law Under Liberalisation 9. Environment for a Global Business 10. Globalisation in Economic Systems 11. Social Responsibility of Business (in a Global Perspective) PART II - STRATEGIC MANAGEMENT FOR A GLOBAL BUSINESS GLOBAL MANAGEMENT 12. Strategic Management for a Global Business 13. Strategic Planning 14. Business Policy in Strategic Management 15. Corporate Strategy 16. Corporate Planning in Strategic Management 17. Functional Strategies Concluding Remarks

'Business, Government and Society' written for 2nd semester MBA students of VTU. The related matters are written in a simple and easily understandable language with sufficient support from real business world information. This volume is an attempt to provide the students with through understanding of corporate governance, public policies, environmental concerns, business ethics, corporate social responsibility and various business laws. Contents : Module 1 : The Study of Business, Government and Society Module 2 : The Dynamic Environment Module 3 : Corporate Governance Module 4 : Public Policies Module 5 : Environmental Concerns and Corporations Module 6 : Business Ethics Module 7 : Corporate Social Responsibility Module 8 : Business Law Case Studies

Strategic Management activates enable businesses to capitalize on competitive opportunities worldwide. Effective managers develop tools and techniques to analyze their business environment. Apperception of the complexities of national institution, multiple stakeholders and fluctuating demands, helps managers allocate resources efficient to sustain and grow their businesses. Environmental influences like politics, economics, social trends, technology, environment and laws effect business strategies. Because these influences occur on a large, global scale their impacts can be difficult to assess, predict and handle. The purpose of this book is to provide knowledge of strategy and its role in promoting the companies' competitive advantage. This text draws from all functional areas of business and presents a solid strategic management model from a top-level strategic perspective. It is most useful for the students with backgrounds in related fields such as management accounting economics, finance. A Summary of the main features follows. - Overview of strategic management - Analyzing a company's external environment - Strategy formulation - Analyzing a company's resource and competitive position - Generic competitive strategies The book present Indian flavors and subject of strategic management against contemporary corporate events in India. The text includes numerous carefully integrated examples of practices in real organizations Cleary illustrate the concepts being discussed and each chapter included case studies and analysis of case studies. The subject matter has been presented in a simple and lucid manner. Keeping the multifarious requirements of students in mind. Every attempt has been made to maintain easy readability and quick comprehension. Contents : Unit 1 : Introduction To strategic Management Unit 2 : Strategy Formulation Unit 3 : Analyzing Company's External Environment Unit 4 : Analyzing a company's Resources & Compititive Position Unit 5 : Strategy & Competitive Advantage Unit 6 : Business Planning In Different Environment Unit 7 : Strategic Implementation Unit 8 : Strategic Evaluation and Control